Understanding Business Shapes
The $400K/month automation expert just told everyone to stop learning automation. Nick Saraev made 400 grand last month building AI systems. Then he drops this bomb: "Learning automation in 2026 is probably one of the worst career moves you can make."
The $400K/month automation expert just told everyone to stop learning automation.
Nick Saraev made 400 grand last month building AI systems. Then he drops this bomb: "Learning automation in 2026 is probably one of the worst career moves you can make."
I 100% agree with him.
Every technical revolution follows the same pattern. It kills the skills at the margins. Remember when knowing Photoshop made you irreplaceable? Now Canva does 80% of it. Remember when HTML/CSS was your golden ticket? Now AI builds entire websites from a sketch.
The agencies winning in 2026 won't be the ones with the best prompt engineers or automation experts.
They'll be the ones who understand the SHAPE of business problems. Think about it. Every brief you've ever received isn't asking for an automation.
It's asking for
More qualified leads Better customer retention Faster time to market Higher conversion rates
The tool is irrelevant. The problem is everything.
So what's the play for agencies and in-house teams
Stop memorizing ChatGPT prompts. Start memorizing profit margins. Stop learning tool features. Start learning business patterns. Stop building automations. Start identifying $50K+ problems.
The punchline? The operators (like me) that understand business systems will eat the lunch of agencies that just understand tools.
Because in 12 months, AI will build better automations than you ever could. But it can't identify which problems are worth solving. Yet.